Facebook Timeline Arrives for Business: Prepare Your Page

Facebook has introduced a major revamp for business pages that gives you more control over the look and feel of your company’s page. The new page layout helps you interact more easily with your Facebook fans, enabling enhanced graphics, the capability to feature posts, and private messages with fans. If all this information sounds foreign, or you just need someone to do it for you, call us any time to talk about your small business facebook campaign. We’re here to help! Read the rest of this entry »

Latest scam to steal your money

There are several versions of this scam. Some are automated calls that leave a callback number; some talk with the victim.

One version of the SCAM works like this. The victim receives a  recorded message from a credit card or bank. The message indicates that the credit card or bank has detected unusual activity and would like the consumer to call them back to verify the activity. The message leaves a 800 number for the consumer to call. When the call is made the consumer is asked to enter their 15 digit account number so that the account can be retrieved. Once the account number is entered the consumer is connected to an operator who asks for additional information to verify that the caller is the owner of the account. At this point the criminals have everything they need to steal money from your bank account or to make charges on your account. Read the rest of this entry »

Social Media Can Affect Search Rankings

Something big happened in the worlds of social media and search this month.  After much speculation about search engines factoring social media influence into website rankings, we got hold of a big interview  with Bing and Google to find out that indeed, social media IS affecting search rankings.  BIG STUFF! Read the rest of this entry »

A cool NEW APP everyone should see

Just because I like to keep my clients and associates up to speed on whatever I happen to be looking at, learning about, or working with when it happens to be interesting and not beyond technical in nature, here’s a cool new one to check out:

Cool Ap for your phone and iPad… check out:

http://www.youtube.com/watch?v=5LOcUkm8m9w&feature=g-logo

Everyone enjoy!

Google Wants The Best of the Best ONLY Now

The old approach for ranking well on Google was to create lots of content to dominate a particular space or niche. That game is now obsolete. As both search and the web mature, Google must now work more rigorously to consume greater quantities of data in order to find the best of the best – what is worth sharing.

Google today is much like your 4th grade teacher that pushed you to your limits – asking that you always give your best. Why?  Because once in a while you produced some stellar work that was worth sharing with the class.

You made her proud so she honored your work.

That’s what Google wants from you – only what is worth sharing. Read the rest of this entry »

New email scam to watch for

This is a clever one I just received, that really gives me a good example to show you what I mean when I talk about these email scams and how they work.

Below is the text copy of the email I just received. I have deactivated the links because I don’t want anyone to misinterpret this blog posting and follow the link by accident, thereby falling for the scam I’m attempting to educate you about.

The spam email:

New Version Of Skype Has Been Released Read the rest of this entry »

Visa / MasterCard FRAUD

This is a really clever scam; I probably would have fallen for it.  Read carefully and pass it on.

This one is pretty slick since they provide YOU with all the information, except the one piece they want… All they want is the pin on the back of your card since they already have your card number by some other means.

By understanding how the VISA & MasterCard telephone Credit Card Scam works, you’ll be better prepared to protect yourself. Read the rest of this entry »

Meet Our Latest Client – Swim-Fitness.com

Swimming is one of the most effective aerobic activities available. Not only is a swim workout program low-impact, so it is easy on your joints, it is shown to dramatically improve longevity over running or even walking. A University of South Carolina study led by Dr. Steven Blair evaluated comprehensive physical exams and behavioral surveys from more than 40,000 men, age 20-90 years, enrolled in the Aerobics Center Longitudinal Study (ACLS) over the last 32 years. “We also observed lower mortality in swimmers than in runners,” Blair explains. The actual results were presented at the 2008 World Aquatic Health™ Conference in Colorado Springs, Colorado, and have been published in the “International Journal of Aquatic research and Education”. Read the rest of this entry »

5 Ways to Maximize the Value of Your ECommerce Video

Are You Ready to Tap the Power of Etail Video?

Top online retail brands are adding video to their storefront sites at a furious rate, and in a 2010 study, eMarketer found the reason why so many are jumping on the video bandwagon. According to eMarketer analyst Jeffrey Grau, retailers have found that videos boost sales and conversion rates while also reducing shopping cart abandonment and product returns.

It’s not enough just to add video to your site, however. Retailers have to optimize video for better user engagement and a stronger financial return on investment. Here are five tips for maximizing the value of your etail video and increasing product sales on your e-commerce site. Read the rest of this entry »

Search ranking factors released – What you NEED to know!

Every couple of years a group of search marketing experts from across the globe gather together to share their opinions on the most powerful search engine ranking factors. This year we have a panel of 132 SEO experts who have shared their thoughts… Read the rest of this entry »