Making your website more user-friendly allows you to fulfill your visitors’ needs. Not only that, but it also enables you to define the brand-consumer relationship and guide users to the actions you want them to take. A user-friendly website will attract more visitors, and visitors will stick around longer, thus increasing conversions. In this article, [...]
Debunking Citation Building Myths […]
Ever since Panda and Penguin (Google’s major changes to how they rank websites in order to fight web spam) have hit, a lot of companies have lost a large percentage of their website visitors. Bewildered by their sudden misfortune, many of these business owners have turned to me to review their websites and their SEO [...]
67 Ideas for Blog Topics 67 Blog Ideas: Blog Topics to Help You Create Content You’re likely sick of hearing about the importance of having great blog post content. But you know you need it in order to have something to promote via social media. And you know that great blog posts can bring [...]
New Facebook Phishing Scheme Be advised: watch your email inbox for this hoax! A new email is going around informing unsuspecting individuals that their Facebook account has been blocked or locked out. It requests the recipient to click a link in order to “reactivate” the blocked account, and “Subsequently you will be able to take [...]
Latest Phishing Scam: Fake Linkedin Invitations Our clients have been recieving emails inviting them to link with high profile individuals… only problem? It’s a phishing scam! Boy am I glad this client asked me first, instead of clicking on the links! Take a look at this email: As you can see, this email looks [...]
Google Admits to Serving Random Search Results…Especially When you’re Paying Attention Ever get the feeling that the search results you’re getting are changing every time you click the ‘search’ button even while using the same query? We know you’ve had that ‘WTF is going on’ thought when you’re trying to show a client or employer [...]
This is why keyword research takes a lot of work to do well. Good SEO begins with good keyword research. After all, if you don’t know the ways people are seeking your content, it’s pretty hard to ensure that your content “speaks” to them using the words they search for. The folks at Promodo created [...]
As you might know, HTML5 introduced many exciting features for Web developers. One of the features is the ability to specify gradients using pure CSS3, without having to create any images and use them as repeating backgrounds for gradient effects. Important: You’ll need a recent version of Firefox, Chrome, Safari, Opera or IE to use [...]
Internet search results have surpassed e-mail as the main way cybercriminals attempt to victimize Internet users. That’s the upshot of an analysis of Web traffic from more than 75 million users on home and corporate networks conducted by Blue Coat Security Lab. Researchers found criminals are poisoning the search results consumers receive when searching on [...]
Something big happened in the worlds of social media and search this month. After much speculation about search engines factoring social media influence into website rankings, we got hold of a big interview with Bing and Google to find out that indeed, social media IS affecting search rankings. BIG STUFF! What I mean is, if [...]
Google Wants The Best of the Best ONLY Now The old approach for ranking well on Google was to create lots of content to dominate a particular space or niche. That game is now obsolete. As both search and the web mature, Google must now work more rigorously to consume greater quantities of data [...]
5 Ways to Maximize the Value of Your ECommerce Video Are You Ready to Tap the Power of Etail Video? Top online retail brands are adding video to their storefront sites at a furious rate, and in a 2010 study, eMarketer found the reason why so many are jumping on the video bandwagon. According [...]
Search ranking factors released – What you NEED to know! Every couple of years a group of search marketing experts from across the globe gather together to share their opinions on the most powerful search engine ranking factors. This year we have a panel of 132 SEO experts who have shared their thoughts… …and predictions [...]
Beware of a new email scam. The subject line says, “Action Required: Download New Acrobat PDF Reader for Your Windows” First tip off… odd grammar / phrasing in subject line. Second big tip, if you mouse over the links, you will see that is going to link to adobe-acrobat-download6 . com (DO NOT VISIT THAT [...]
